Simple pricing for every centre
No per-child fees. No hidden add-ons. Features-based tiers that match how your centre actually operates. Start free for 14 days.
Customise without switching plans
Flexible add-ons let you grow into exactly the tools you need — no premature upgrades.
Starter Support Pack
All PlansDedicated phone line + 4-hr response SLA
Automated Invoicing Add-On
Starter onlyFull invoicing automation for centres not on Growth or Scale
Extra Location Expansion
GrowthAdd a new branch to your existing plan
Advanced Analytics Configurator
GrowthCustom BI dashboards + full data export suite
Franchise Controls Bundle
GrowthMulti-location controls for Growth plan (included free on Scale)
Annual Billing Discount
All PlansPay annually and save 10% on any plan
Quick answers
Is there a per-child fee?
Never. Cradle charges a flat monthly rate per plan. No per-child fees, no per-feature charges, and no surprises.
What happens during my free trial?
Every new centre gets a full 14-day free trial with complete access to the platform. No credit card required to start.
Can I upgrade before my trial ends?
Absolutely. You can upgrade to any paid plan directly from your Admin dashboard at any time — no need to wait.
Can I switch plans later?
Yes, any time. Upgrades take effect immediately; downgrades apply at the next billing cycle.
Do you offer annual billing?
Yes — save 10% by paying annually. Toggle the billing period above to see annual rates.
Is onboarding included?
Free concierge onboarding is included with all plans. We set everything up for you at no extra cost.
Start free for 14 days
No credit card. No commitment. Full access to everything from day one.